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Pieter: Venture Capital Fund Analyst
“Labels turn blockchain noise into boardroom insights.”
Role: Managing auditable multisig wallets for bitcoin portfolio investments.
Demographics:
Age: 28–45 | OS: macOS | Tools: Carta, Salesforce.
Problem: Unlabeled UTXOs lead to portfolio misreporting and missed opportunities.
Pains:
- Fragmented communication across email/Slack for approvals.
- Lack of CRM integration for real-time updates.
Goals:
- Turn multisig wallets into auditable, portfolio-aligned tools.
- Tag UTXOs by startup, round, and vertical.
Key Features Used:
- Portfolio Labeling: Tag UTXOs by startup, round, or vertical.
- Deal Room Chat: Embed term sheets or due diligence docs into PSBT chat.
- API Sync: Auto-label transactions via CRM integrations (e.g., Salesforce).
Benefits:
- Turn multisig wallets into auditable, portfolio-aligned tools.
Trigger: Closing a funding round requiring immediate capital deployment.
Barriers: Syncing labels with legacy CRMs.
Scenarios:
Deal Room Chat: Embed term sheets or due diligence docs in PSBT workflows.
Drafting a “Follow-On Investment” transaction with in-app chat.
Auto-labeling via Salesforce integration: Tag UTXOs by startup (“Startup Y – Seed Round”).

